100 million viewers: US Presidential election debate between Trump & Clinton to be the most viewed in history
The U.S Presidential election debate that will hold tonight
between candidates Hillary Clinton and Donald Trump will be the most
viewed presidential debate in history with some commentators forecasting
Super Bowl-sized viewership of around 100 million Americans.
The
debate will be live, unscripted and unpredictable and is expected to
break the record TV audience of 80 million for the 1980 Presidential
debate between Jimmy Carter and Ronald Reagan.
The
predicted high viewing figures is as a result of the the extraordinary
nature of the campaign, featuring Donald Trump, the outspoken
Billionaire businessman and former reality TV star, competing for the
White House with Hillary Clinton, the former U.S. secretary of state and
first woman to run for the White House.
"My
prediction is a 100 million audience, and maybe more," said Paul
Levinson, a communications professor at New York's Fordham University
and author of "McLuhan in an Age of Social Media."
"The
Super Bowl shows that when there is something that is really special,
something that can command people's interest, something you want to see
on a big screen, television has this enormous power and reach," Levinson
said.
Source: CNN
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